
An experienced Graphic Designer, Marketer and creative thinker with a passion for design and an eye for branding.
Available for freelance, contract or employment opportunities.
Scroll down for work archives
Reverse Components
Digital graphics created for website and social media to support the launch of a new product.

Whyte Bikes
Employed - Brand Designer
Developed brand style and visual identity. Responsible for brand design and the execution of all offline brand collateral from appearance at events, in store point of sale displays, packaging and various touch points.

Bicycle Graphics
Freelance Project
Looking to develop my creative skills in bicycle graphics. I tasked myself with producing a collection of conceptual bicycle frame graphics.

Scrub Wheels
Freelance Project
Created a logo and visual identity for start up brand Scrub Wheels, targeting the off road bicycle enthusiast market.

Scott Sports
Employed - Graphic Designer & Marketing Coordinator
Working closely with marketing manager and coordinators to create graphics for each division needs. Focusing on maintaining company branding and visual identity, readability and visual clarity to capture and maintain user’s attention.

Push Wear
Creator
A project to develop personal growth. Push Wear has been my creative experiment, broadening my creativity and allowing for the development of my skills across different areas of business. From design, budgeting, production, athlete collaboration, marketing, customer service, sales and events.

4SC
Freelance Project
Created a logo and visual identity aiming to gain trust of global corporate outdoor brands; logo and pitch decks that are concise, clean and professional in appearance.

Illustration
Freelance Project
Looking to develop my illustration skills, I have tasked myself with producing a collection of illustrations to be used on merchandise.

UCI World Cycling
Freelance Project
Created print ready files to promote and communicate a world cycling event within local communities.

Team RH Fitness
Freelance Project
During an interview process I was briefed to take inspiration from Team RH fitness' Tik Tok and create 5 bespoke concepts of potential T-shirts to be sold to their audience.

Jade Aesthetics
Freelance Project
Working with the business owner of Jade Aesthetics I created a new logo and brand identity to portray professionalism and gain trust of a wide range of consumer.

@ The Castle
Freelance Project
I worked with the business owners of @ The Castle to create a logo and visual identity for a brand new children’s soft play centre.

Kathleen's Cafe Bar
Freelance Project
Creating content for village cafe and cocktail bar.


About me
Almost 20 years of experience working in various graphic design and marketing positions for high profile brands, design & print studios and start up brands.
I have worked on a wide range of projects from;
- creating logos and brand visual identities
- developing brand style
- producing graphics for bikes, packaging and various merchandise
- leading and executing marketing strategies
- in store and event activations.
I discovered the gateway to a creative career during a work experience week when I was 15 years old. Fortunate that a global action sports brand was located in Tyne & Wear, I spent a week in their design studio where I shadowed and learnt from an incredibly creative team and began my journey using Adobe creative.
I've always relished being on a bike in the great outdoors. Growing up in a village just a stone's throw away from the Northumberland county boarder my childhood was spent exploring the country side, riding bikes and building tracks...
I am yet to grow out of it!